The power of advertising on young children (and old farts) is incredible. Lucky Charms was introduced to the public, via TV advertising, during the year 1964. It was a breakfast food that had oat cereal along with marshmallow shapes. A Magical Leprechaun, by the name of Lucky, was the cereal spokes-leprechaun.

Advertising convinced my young mind that I HAD TO HAVE THE CEREAL. My mother wanted to make her son happy, so she bought the craved cereal. The problem was, I hated the marshmallows. What a moron, I was. Without the marshmallows, the cereal was the same as Cheerios, but at a far higher price. I vividly remember taking the new box and emptying it onto a towel, then I proceeded to pick out the multi-shaped colored marshmallows..

10,000 years from now, archaeologists will be excavating a landfill, in Chicagoland. They will find old Lucky Charms cereal boxes & fossilized marshmallow stars & moons. They most likely will come to the conclusion, after years & years of exhaustive study, there used to be a child who lived in an ancient land named Chicago. This child loved to eat a food named Lucky Charms, but hated a major ingredient of the product. The archaeologists from Earth & other planets, involved in this historical archaeological excavation, will instantly come to the same conclusion, that this child was definitely a MORON.

Below is a December, 1964 comic book ad for a new cereal, named Lucky Charms.




My depraved need for LUCKY CHARMS was hooked by TV ads, similar to the one below.




According to THE ONION , General Mills is discontinuing the OAT pieces and making it all marshmallows.








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