Can you believe it? These comic book ads offered a very unusual item for sale. Most comics have ads for cheap plastic or cardboard toys. Maybe an expensive bicycle would be advertised, which could be paid for, by using time payments. The following ads, from two different issues of a Miss America comic book, offered ladies undergarments for sale. 

I assume the demographic audience for the Miss America comic book were young ladies. If only the boys, of that era, had known that the comic book rack contained drawings of ladies in their underwear. OOOH LA LA. The books were only INCHES away from their favorite war comics and cowboy/western comic books. I'm betting that hormones would have been the deciding factor, and the circulation of the Miss America comic book line would have skyrocketed. The circulation of National Geographic would have dropped like a stone, Miss America comic books only cost a dime.


FEBRUARY 1948 MISS AMERICA COMIC BOOK



SEPTEMBER 1948 MISS AMERICA COMIC BOOK










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