TIMEX WATCHES ___ TAKES A LICKING - KEEPS ON TICKING (SOUNDS KINKY, DOESN'T IT?)

I haven't worn a watch in over 15 years. As long as I have a cell phone or a clock in my vehicle, I don't need one. I used to wear a Timex, I had a new one every few years. Things change, it is a different world.

I received my first watch when I was six years old. It was one of my Christmas gifts from my mother. I was so proud of that watch, I felt like I was an adult. My mother and I had gone out to a fancy (suit and tie) restaurant, for Christmas dinner, and one of the other patrons had overheard my comments that I had made about my new Timex watch. The gentleman would repeatedly ask me what time it was. He knew that I was proud to be able to tell him the correct time, each and every time he asked.

That was definitely a different era. Many years later, I gave my niece a non-Timex collectible watch. I tried the same routine that the gentleman did, many, many years earlier. Instead of receiving a reply awash with pride, I was met with a stony silence.

A rhetorical question is rattling around in my "empty" brain, why was I was met by an annoyed look? Maybe it was because the watch was a collectible Quisp watch, and she was too young to know about the cartoon character named Quisp. Who knows? If it was a Timex, or more likely, a Rolex watch, things might have been different. Maybe it was because I was just a stupid kid, many, many years ago. Maybe girls, as opposed to boys, are more easily annoyed at an old fart repeatedly asking the same question. I will never know the truth. When I'm at the Pearly Gates, it will be my first question. The second question will be, who shot JFK?

Below are two Timex catalog ads, from the 1970 Montgomery Wards catalog. It is a look back in time, a look at a DIFFERENT WORLD.
                                                                                                                                   
      


   


FOR YOUR ENJOYMENT - THREE JOHN CAMERON SWAYZE COMMERCIALS FOR TIMEX WATCHES












THE THIRD COMMERCIAL WAS A LIVE COMMERCIAL THAT DIDN'T GO RIGHT.








TV TOY MEMORIES




 

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